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Festivals and Events Are Starting Back Up

About every business was hindered by COVID-19, especially those companies that operate large ‘gig’ venues. Although they had once shut down entirely, many are beginning to open in limited capacities. In addition, it has become clear that festivals and major events are about to come roaring back.

For that reason and because the demand for solid guest WiFi access is critical for successful events, event owners need to use the remaining lull in crowd sizes to upgrade their WiFi guest networks and get ready for the influx of attendees!

Establish a new Captive Portal WiFi network infrastructure now

Large festivals, outdoor concerts, and sporting events are all re-starting and planned to have full capacity this summer and fall. Enabling captive portals on your guest WiFi network will help deliver immediate messages to fans while also building an attendees list that can be used for a myriad of revenue-generating opportunities:

  • Promote future events.
  • Enhance existing sponsorship packages.
  • Advertise directly to attendees.
  • Automate e-delivery of maps and guides.
  • Message about concessions and exhibits.

In addition, adding advanced analytics functions can offer you:

  • Attendee trend information.
  • Attendee movement patterns.
  • Real-time fan heat mapping.
  • Automated crowd alerts.

GoZone WiFi data and analytics platforms are designed to help you get a return on your investment while providing real-time revenue-generating opportunities. In addition, our experts are here to assist your team in getting the most out of your investment.

Be prepared for continued remote work

As large venues and events open, attendees will be able to work remotely; as such, they will be attached to their mobile devices while they are out and enjoying themselves.

Event attendees will require stable internet access more than ever

Now that most people use media-rich applications such as live-streaming, live broadcasting, and video chats, stable and reliable internet access is no longer a ‘wish to have; it is a ‘must-have.’ Positive or negative attendee and fan experiences will be directly correlated to connectivity, just like it is at hotels today.

By implementing GoZone’s Smart WiFi, your event can improve customer engagement while providing a necessary service that allows people to be connected to their workplace, family, and friends everywhere they go. As a result, increase attendance at your events, get more actionable information from your WiFi users and take your venue into the future.

Contact one of our technology partners or us today to see how we can help.

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Smart WiFi Suite Enterprise Feature Matrix

  • Enterprise-grade cloud infrastructure
    Scaleable platforms on the Amazon AWS cloud provides carrier-grade uptime.
  • Multi-Location Data Views
    An aggregated view of your data giving you visibility to all of your locations or drill-down to specific locations.
  • User Access Control
    Allows your administrator to control and limit access, features and data visibility among users.
  • Advanced Captive Portal Engine
    A complete toolset to design and build dynamic captive portals, guest flows and custom privacy controls. Includes our Touchless Menu features.
  • Guest Forms, Vouchers and Payments
    Collect guest data, surveys, on-line or offline payments and offer different access levels.
  • Customized login methods
    Choose how guests are able to access your network including social login, emails and SMS login, advertisements or a combination.
  • Data Export
    Full guest profile export to CSV allowing you to use collected data in third party systems.
  • Detailed Location Data Analytics
    Analyse detailed information about your locations like busy days, busy times and location comparisons.
  • Demographics and Device Information
    Make informed decisions based on detailed demographics and perform location comparisons.
  • Data Sync to other systems/API
    Save time populating other systems as guest profile data can be sent to external systems on timed intervals.
  • Triggered Campaigns
    Engage with your guests without the manual work by creating personalized email, SMS or Twitter campaigns.
  • Coupons and Loyalty
    Increase spend and promote repeat visits by creating incentives for guests or their friends to come back.
  • Import external data
    Bring in contact data from other systems to consolidate your marketing efforts into a single comprehensive platform.
  • Contact segmenting and lists
    Build contact groups to send personalized messages to your guests based on automatic segmentation and your own critera.
  • Scheduled Campaigns
    Communicate with your contacts to drive awareness through email, SMS or Twitter.
  • Traffic Counts and Statistics
    Monitor your venue and events with real-time and recorded traffic counts and patterning.
  • Heatmapping and Traffic Flows
    Visualize crowd density and how people flow in, out and through your venue to see where people congegrate.
  • Alerting and Reporting
    Create automated alerts to help control crowds or to monitor abnormal trends.
  • Intelligent Landing Page Builder
    Simple to create pages that support multiple campaign types and can easily be modified and re-purposed for other venues or events.
  • Campaign Management Tools
    Offer your advertisers options to suit their advertising needs such as A/B testing, ad weights, flexible scheduling and more.
  • Reporting and Attribution
    Analyse detailed information about the campaigns and creatives to get the best campaign targeting.

  • Access

  • Insights

  • Automation

  • Contacts

  • Presence

  • Advertising

You should receive a text shortly with a link to view a sample Guest Flow.

Take a look at the sample we just sent you, and feel free to reach out if you’d like to learn more.

Custom Splash Page Builder

A custom splash page helps give a captive portal the branded look it needs to stand out from the crowd and give guests the peace of mind they’re accessing the network associated with the venue they’re visiting.

WiFi Payments and Vouchers

Offer premium guest WiFi access and promote WiFi upgrades with comprehensive payment and voucher modules. Payments can be used to offer guests varying speeds of WiFi access, while vouchers are great for venues that want to utilize a captive portal that also requires a voucher code for WiFi access.
WiFi payments and vouchers

Guest Plans

Venues can now offer multiple levels of guest WiFi access with our Guest Plan feature. Guest Plans are defined by specific upload and download speeds and session time limits. Brick-and-mortar businesses can offer guest WiFi access and promote WiFi upgrades with our new payment and voucher modules.

Versatile Form Builder

Create and display custom guest surveys on any splash page of your guest flow. Collect feedback and gather additional data points to create smarter marketing.

Enhanced Guest Flow

Guest flow gives venues complete control over the guest WiFi experience. Guest flows help keep a visually pleasing captive portal experience by preventing clutter of multiple marketing assets. Keep it simple, or turn your WiFi into a digital billboard.
WiFi splash page with survey social login

Integrated Ad Spaces

Ad Space Integrations is a powerful feature for venues who want to promote products, deals and specials, online shopping, loyalty programs and other signups, or third-party advertisers all on a pre-authenticated Splash Page.

Increase impressions and clicks for advertising opportunities by showcasing AdSpaces before requiring a guest to connect to WiFi.

Have an app that needs more downloads? The URL redirect function will navigate guests to the app store specific to their device as soon as they click on the advertisement/call-to-action button.

No more will guests have to wait to connect to WiFi to reach interactive ads. Ad Space Integrations takes Ads4WiFi smart advertising tools and places it our smart marketing environment powered by Marketing4WiFi.

Hotspot Scheduler

Determine the specific days and times that WiFi is available to guests. Hotspot Scheduler offers smarter WiFi control by allowing venues to run their guest WiFi during business hours.