FierceWirelessTech – GoZone WiFi Targets NFL Cities with Hosted, ‘Inside-Out’ Wi-Fi Strategy
A Fort Lauderdale, Fla., startup is targeting tourist destinations with its Wi-Fi geo-advertising platform, bringing Wi-Fi to cities in an “inside-out” sort of strategy. According to CEO Todd Myers, whose experience with Wi-Fi goes back to its earliest deployments in airports, GoZoneWiFi is a game changer that turns traditional guest Wi-Fi into a marketing tool that engages nearby Wi-Fi users.