GoZone WiFi and TSTT Partner to Bring Guest WiFi Intelligence

SAINT PETERSBURG, Fla.Feb. 24, 2020 /PRNewswire/ — GoZone WiFi (GoZone) today announced their partnership with Trinidad and Tobago’s leading full-service communications solutions provider, Telecommunications Services of Trinidad and Tobago (TSTT).  Through this partnership TSTT, under the bmobile brand, will begin to offer real-time venue intelligence and guest engagement solutions to its retail, financial, and large public venue customers.

“Increasingly, our business customers are looking for the ability to understand their customers and communicate with them in-store and online. The GoZone marketing and analytics solution allows us to deliver tools to help businesses increase customer loyalty, build brand awareness, and drive new revenue,” says Ian Galt, General Manager of Enterprise Services at TSTT.

About Bmobile Service

Businesses using the new bmobile Business WiFi service will gain the ability to capture valuable guest insights. As well as evaluate customer flow and behavior, and display third-party advertising. These robust features of the GoZone product suite enable brick-and-mortar businesses to monetize WiFi infrastructure investments, bridging the gap between the technology and marketing departments. “The solution allows us to build deeper relationships with our business customers by bringing value-added services to the table that benefits both IT and marketing buyers,” says Galt. “This approach allows us to become an extension of our customer’s business truly.”

TSTT is the first communications solutions provider in the country to offer a comprehensive WiFi marketing, analytics, and advertising solution to business customers.  The partnership will enable TSTT business customers to drive additional revenue. This is done by collecting detailed customer insights, displaying branded advertisements, and sending automated, personalized marketing campaigns.

“We are thrilled to enter into a partnership that allows TSTT to seamlessly incorporate our solution into their existing Business WiFi service plans. This allows their SMB and enterprise clients to realize real benefits from WiFi marketing“. Says Thomas Bethel, CRO and EVP of Sales and Marketing at GoZone. “They were looking for a very hands-on partnership. Our team is looking forward to working closely together to bring the service to market in Trinidad and Tobago.”

About GoZone WiFi

GoZone WiFi helps venues build better customer relationships. They accomplish this by using WiFi networks to deliver branded content, provide location analytics, and display advertising.  GoZone’s Smart WiFi Suite of products enables WiFi monetization through rich location data, marketing engagements, and third-party sponsorships. With access to detailed presence analytics, brick-and-mortar venues can strategically refine operations, bridging the gap between online and offline business. These analytics power omnichannel marketing messages and brand engagements well beyond the WiFi network.

About TSTT

Telecommunication Services of Trinidad and Tobago (TSTT) is the country’s largest communications solutions provider to the residential and commercial markets. Its leading-edge products are designed around its IP-based core infrastructure and marketed under the bmobile brand. TSTT is the industry leader in deploying wireless and fiber optic networks to deliver voice, data, broadband, multimedia, ICT, security, and Data Centre capabilities. Additionally, making it one of the most advanced solutions providers in the country. The company’s customers include key industry leaders in the finance, energy, government, manufacturing, education, healthcare, and tourism sectors.


See complete press release here.

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Smart WiFi Suite Enterprise Feature Matrix

  • Enterprise-grade cloud infrastructure
    Scaleable platforms on the Amazon AWS cloud provides carrier-grade uptime.
  • Multi-Location Data Views
    An aggregated view of your data giving you visibility to all of your locations or drill-down to specific locations.
  • User Access Control
    Allows your administrator to control and limit access, features and data visibility among users.
  • Advanced Captive Portal Engine
    A complete toolset to design and build dynamic captive portals, guest flows and custom privacy controls. Includes our Touchless Menu features.
  • Guest Forms, Vouchers and Payments
    Collect guest data, surveys, on-line or offline payments and offer different access levels.
  • Customized login methods
    Choose how guests are able to access your network including social login, emails and SMS login, advertisements or a combination.
  • Data Export
    Full guest profile export to CSV allowing you to use collected data in third party systems.
  • Detailed Location Data Analytics
    Analyse detailed information about your locations like busy days, busy times and location comparisons.
  • Demographics and Device Information
    Make informed decisions based on detailed demographics and perform location comparisons.
  • Data Sync to other systems/API
    Save time populating other systems as guest profile data can be sent to external systems on timed intervals.
  • Triggered Campaigns
    Engage with your guests without the manual work by creating personalized email, SMS or Twitter campaigns.
  • Coupons and Loyalty
    Increase spend and promote repeat visits by creating incentives for guests or their friends to come back.
  • Import external data
    Bring in contact data from other systems to consolidate your marketing efforts into a single comprehensive platform.
  • Contact segmenting and lists
    Build contact groups to send personalized messages to your guests based on automatic segmentation and your own critera.
  • Scheduled Campaigns
    Communicate with your contacts to drive awareness through email, SMS or Twitter.
  • Traffic Counts and Statistics
    Monitor your venue and events with real-time and recorded traffic counts and patterning.
  • Heatmapping and Traffic Flows
    Visualize crowd density and how people flow in, out and through your venue to see where people congegrate.
  • Alerting and Reporting
    Create automated alerts to help control crowds or to monitor abnormal trends.
  • Intelligent Landing Page Builder
    Simple to create pages that support multiple campaign types and can easily be modified and re-purposed for other venues or events.
  • Campaign Management Tools
    Offer your advertisers options to suit their advertising needs such as A/B testing, ad weights, flexible scheduling and more.
  • Reporting and Attribution
    Analyse detailed information about the campaigns and creatives to get the best campaign targeting.

  • Access

  • Insights

  • Automation

  • Contacts

  • Presence

  • Advertising

You should receive a text shortly with a link to view a sample Guest Flow.

Take a look at the sample we just sent you, and feel free to reach out if you’d like to learn more.

Custom Splash Page Builder

A custom splash page helps give a captive portal the branded look it needs to stand out from the crowd and give guests the peace of mind they’re accessing the network associated with the venue they’re visiting.

WiFi Payments and Vouchers

Offer premium guest WiFi access and promote WiFi upgrades with comprehensive payment and voucher modules. Payments can be used to offer guests varying speeds of WiFi access, while vouchers are great for venues that want to utilize a captive portal that also requires a voucher code for WiFi access.
WiFi payments and vouchers

Guest Plans

Venues can now offer multiple levels of guest WiFi access with our Guest Plan feature. Guest Plans are defined by specific upload and download speeds and session time limits. Brick-and-mortar businesses can offer guest WiFi access and promote WiFi upgrades with our new payment and voucher modules.

Versatile Form Builder

Create and display custom guest surveys on any splash page of your guest flow. Collect feedback and gather additional data points to create smarter marketing.

Enhanced Guest Flow

Guest flow gives venues complete control over the guest WiFi experience. Guest flows help keep a visually pleasing captive portal experience by preventing clutter of multiple marketing assets. Keep it simple, or turn your WiFi into a digital billboard.
WiFi splash page with survey social login

Integrated Ad Spaces

Ad Space Integrations is a powerful feature for venues who want to promote products, deals and specials, online shopping, loyalty programs and other signups, or third-party advertisers all on a pre-authenticated Splash Page.

Increase impressions and clicks for advertising opportunities by showcasing AdSpaces before requiring a guest to connect to WiFi.

Have an app that needs more downloads? The URL redirect function will navigate guests to the app store specific to their device as soon as they click on the advertisement/call-to-action button.

No more will guests have to wait to connect to WiFi to reach interactive ads. Ad Space Integrations takes Ads4WiFi smart advertising tools and places it our smart marketing environment powered by Marketing4WiFi.

Hotspot Scheduler

Determine the specific days and times that WiFi is available to guests. Hotspot Scheduler offers smarter WiFi control by allowing venues to run their guest WiFi during business hours.