Stop the Guessing and Start the Knowing with WiFi Insights
You need key insights from your guests to tell you how to improve business operations and increase customer engagement. With data collection tools powered through Marketing4WiFi, you gain pertinent information needed to know your average guest and create engaging marketing efforts they want to be a part of.

Summary Dashboard for Insights at a Glance
View key insights of your guests and their interactions with your WiFi network
with a 15-Day comparison.
View Key Comparison Data and Guest Data:
- New Guests
- Repeat Guests
- Total WiFi Connections Made
- Top WiFi Guests
- Age Demographic of Guests
- Device Demographics (Android, Apple, Windows)
Hotspot Insights
Hotspot Insights provides key data in terms of how guests interact with guest WiFi. With Hotspot Insights, you’ll gain valuable knowledge in the following areas:
- Device Connections
- Visit Duration
- Peak Days
- Peak Hours
- Devices Used
- Connection Method
Use the data from Hotspot Insights to improve a variety of business operations and marketing efforts. Peak Days and Peak Hours help to improve marketing efforts and increase customer traffic on slow days. Visit Duration will show you if customers are spending time at your location that fits your business models.
Guest Insights
Guest Insights helps you get a better understanding of your customers. Track your top WiFi users for loyalty purposes, see average visits in a day, and review guest demographics.
- Top Visitor Tracker
- See Average for Guest Visits
- Review Guest Demographics

With Guest Insights, you can take powerful data and apply it to building an in-depth customer persona.
Build Customer Personas for Better Marketing
A customer persona is a creative model that showcases key traits, demographics, needs, and pain points of an average customer.

Campaign Insights
Offer Simple and Efficient insights for your WiFi marketing efforts. Track emails sent by Hotspot, Campaign, with a visual donut chart on read rates.
Track Coupon attached to emails as well based on coupons issues, viewed, and redeemed.