Personal Experience

Using Data to Give Your Customers a Personal Experience

Collecting data is essential in any business’s marketing strategy to give customers a personal experience. For many companies, it can majorly impact their success.

New technologies make collecting data more accessible and in-depth than ever, providing insights businesses have never had. Collecting this personalized data in real time allows you to use your customer’s data to give them a customized experience, improve their participation and increase your bottom line.

Collecting the correct data requires creative solutions if you run a business where your direct traffic is in-person visits. Places like event stadiums, shopping outlets, resorts, or gaming casinos use data collection to improve the customer experience. Utilizing tools such as Guest WiFi and Smart Marketing can allow you to collect data that can give insights into your customers and retarget them.

Use Data to Improve the Customer Personal Experience

For many businesses, their product is the experience. Whether staying at a hotel or attending an event or concert, you want to ensure your customers have a great experience that will lead to repeat visits. The data you can collect can help provide insights through surveys, tracking behavior, and gathering feedback. Data allows you to better understand your customer’s demands by analyzing customer behaviors, reviews, and feedback that will enable you to modify and improve your services, processes, offerings, and more.

Use Data to Find your Marketing Blind Spots

Detailed and accurate data can provide you with an understanding of how your customers are engaged and responding to current marketing campaigns. It then allows you to make improvements. Using data that analyzes what actions or demands customers have taken previously can provide more personalized marketing analysis and predictions on future activities.

Our solutions are the Key to Collecting Data

You can leverage Go Zone WiFi to collect analytics and data on behaviors, locations, demographics, and marketing and social data. This data can help you drive business growth, increase revenue, and build brand loyalty.

Collecting quality data can allow businesses to streamline and improve the customer experience and increase revenue and growth.

Contact us to learn more about GoZone WiFi’s platform for gathering critical data. Gain key insights on your customers and audiences to help you learn, grow, and improve your business.

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Custom Splash Page Builder

A custom splash page helps give a captive portal the branded look it needs to stand out from the crowd and give guests the peace of mind they’re accessing the network associated with the venue they’re visiting.

WiFi Payments and Vouchers

Offer premium guest WiFi access and promote WiFi upgrades with comprehensive payment and voucher modules. Payments can be used to offer guests varying speeds of WiFi access, while vouchers are great for venues that want to utilize a captive portal that also requires a voucher code for WiFi access.
WiFi payments and vouchers

Guest Plans

Venues can now offer multiple levels of guest WiFi access with our Guest Plan feature. Guest Plans are defined by specific upload and download speeds and session time limits. Brick-and-mortar businesses can offer guest WiFi access and promote WiFi upgrades with our new payment and voucher modules.

Versatile Form Builder

Create and display custom guest surveys on any splash page of your guest flow. Collect feedback and gather additional data points to create smarter marketing.

Enhanced Guest Flow

Guest flow gives venues complete control over the guest WiFi experience. Guest flows help keep a visually pleasing captive portal experience by preventing clutter of multiple marketing assets. Keep it simple, or turn your WiFi into a digital billboard.
WiFi splash page with survey social login

Integrated Ad Spaces

Ad Space Integrations is a powerful feature for venues who want to promote products, deals and specials, online shopping, loyalty programs and other signups, or third-party advertisers all on a pre-authenticated Splash Page.

Increase impressions and clicks for advertising opportunities by showcasing AdSpaces before requiring a guest to connect to WiFi.

Have an app that needs more downloads? The URL redirect function will navigate guests to the app store specific to their device as soon as they click on the advertisement/call-to-action button.

No more will guests have to wait to connect to WiFi to reach interactive ads. Ad Space Integrations takes Ads4WiFi smart advertising tools and places it our smart marketing environment powered by Marketing4WiFi.

Hotspot Scheduler

Determine the specific days and times that WiFi is available to guests. Hotspot Scheduler offers smarter WiFi control by allowing venues to run their guest WiFi during business hours.