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Turn guest Wi-Fi into on-property sales, loyalty growth, and traffic intelligence.

Fuel sites, travel centers, and c-stores already have the traffic. GoZone Smart Wi-Fi helps you talk to customers while they’re still on the property, and measure what’s really happening across quick stops, longer stays, and EV charging visits.

The Problem (and the Missed Opportunity)

You’re managing a high-volume location with multiple “micro-destinations;” fuel, store, QSR, restrooms, parking, and sometimes showers or EV charging. But many fuel + c-store operators still have:

How Smart Wi-Fi Delivers Value for Fuel + C-Stores

GoZone Smart Wi-Fi turns your existing guest Wi-Fi into a marketing and analytics channel built for the unique dynamics of fuel, travel, and convenience retail.

Promote coffee + breakfast bundles, "fuel + food" offers, and in-store spotlights while guests are on property
Drive loyalty/app signups and EV charging area promotions in real time
Capture opt-in email/SMS at login to build a first-party database automatically
Understand dwell time, repeat visits, and traffic counts by daypart and day of week
Spot behavioral differences between quick-stop guests, longer-stay guests, and EV/hybrid drivers
Make smarter staffing and vendor decisions with real traffic intelligence across locations
Create incremental revenue through CPG, fleet, and EV partner activations on your Wi-Fi network

Promote What Matters During the Visit

Reach guests with the right offer while they're still on property. From morning coffee bundles and limited-time "fuel + food" deals to loyalty sign-ups and in-store product spotlights.

Segment by Visit Behavior (Not Guesswork)

Use Presence analytics to understand dwell time by daypart, repeat visit frequency, and behavioral differences between quick-stop guests, longer-stay travelers, and EV/hybrid drivers.

Support Operations with Real Traffic Intelligence

Connect marketing activity to what's actually happening on property. Presence data helps you make better staffing decisions, plan vendor promotions, and track trends across locations.

Create Sponsor & Partner Activations

Turn your Wi-Fi into a channel for CPG brand promotions, fleet program partners, local hotels and attractions, and EV ecosystem partners, generating incremental revenue from every guest connection.

Build a First-Party Database Without Extra Effort

Guests opt in at login — no counter sign-ups or manual data entry required. Every Wi-Fi session is an opportunity to grow your email and SMS list for repeat trip marketing.

Drive Repeat Trips with Automated Follow-Ups

Keep your brand top of mind after guests leave. Automated follow-up campaigns deliver loyalty prompts, time-sensitive offers, and program reminders that bring drivers back to your location.

Custom Plans to Match Your Needs

How it Works

Guest joins the guest Wi‑Fi network and sees a branded welcome experience

Optional info capture based on your settings (name, email, and more)

Guest gets online

Automated campaigns promote offers, loyalty programs, and partner activations while guests are still on site.

Track traffic counts, dwell time, repeat visits, and behavioral trends across your locations, all in one view

Example Campaigns That Drive Results

What success looks like

Growing your first-party database happens automatically with every Wi-Fi login.
More repeat trips are driven by automated follow-ups that give drivers a reason to come back.
Real traffic intelligence shows you when guests arrive, how long they stay, and how often they return.
Incremental revenue channels open up when CPG brands and partners activate promotions through your Wi-Fi.
In-store sales lift comes from on-property messaging that moves guests from the pump to the store.
Multi-location consistency is easy with one platform managing campaigns and reporting across your network.

Transform guest WiFi into a marketing and insights engine.

All modules include:
Enterprise-Grade Cloud Infrastructure
Multi-Location Dashboard
User Access Control

Modules
Access
– Advanced Captive Portal
– Guest Forms, Vouchers and Payments
– SecurePass (requires compatible hardware)
– Survey Builder
– Multi-Location Data Views
– User Access Control
– Data Export to CSV
Insights
– Detailed Location Analytics
– Demographic and Device Information
– ROI Calculator
Automation
– Triggered Campaigns
– Email App Integrations
– Loyalty Integrations
– Data Sync to other systems/API
– Coupons & Loyalty
Contacts
– Import External Data
– Contact Segmenting & Lists
– Scheduled Campaigns
Presence
– Traffic Counts & Statistics
– Heatmapping & Traffic Flows
– Alerting & Reporting
Advertising
– Intelligent Landing Page Builder
– Ad-Based Login (Access required)
– Campaign Management Tools
– Reporting & Attribution

Additional questions?

Don’t be held hostage with hardware hurdles

GoZone integrates with most business‑grade Wi-Fi hardware, so you can usually start without new equipment or a major IT project.

(click here to see the latest compatibility list)

Need help? We’ve got you.

Our team can help you get up and running and share best practices to help you drive results over time.

Dedicated Support Team

More than just another vendor, our team acts as a dedicated business partner committed to your success.

A True Partnership

Leverage our marketing and technical support teams to make getting started and continued success a breeze.

Customized Marketing

We work with venues of all shapes and sizes, and are ready to help you achieve measurable results.

Click Here to View Demo

FAQs

Do we need to replace our Wi-Fi hardware?

No. GoZone is hardware-neutral and integrates with many major brands including Cisco Meraki, Aruba, Ruckus, Ubiquiti, and 20+ others. Keep your existing network and start capturing value right away.

Can we promote offers while guests are still on property?

Yes. You can run on-property messaging and automated follow-ups tied to your goals, whether that’s promoting morning coffee bundles, limited-time food offers, or loyalty program sign-ups.

Can we measure dwell time and traffic counts?

Yes. Presence analytics supports traffic counting and dwell/visit insights. Understand peak periods by daypart, repeat visit trends, and behavioral differences across visit types and locations.

Does it work across multiple locations?

Absolutely. GoZone is built for multi-location operators. You can standardize campaigns and reporting across all your sites while maintaining location-level flexibility by daypart and promotion.

How quickly can we get started?

Setup is fast. Because GoZone is hardware-neutral, there is no equipment to replace. Full setup typically takes around 2 weeks, and data collection and campaigns can start on day one with immediate time-to-value.

Can we create sponsor or partner activations through Wi-Fi?

Yes. GoZone’s Ads4WiFi marketplace enables CPG brands, fleet partners, EV ecosystem companies, and other partners to run promotions through your guest Wi-Fi, creating an incremental revenue channel for your locations.

Just a few partners that trust GoZone

See Why Venues Love GoZone

"GoZone support has been quick, thorough, and they always follow the issue to its resolution. GoZone’s commitment to service excellence on top of a stellar software platform is very apparent."

"We now know who our customers are and can use our own email marketing platform to communicate with our guests. In the 2+ years since we’ve partnered with GoZone, our rate of return customers has dramatically increased."

"Smart WiFi has exponentially helped to grow our marketing database and engage with our customers. As a marketing expert, I know the value of an updated and targeted customer list. When your marketing efforts reach a larger audience, you’re going to get better results - regardless of what you’re promoting."

"Words cannot explain how happy I am with this platform and marketing service. GoZone's marketing team performs an amazing job at staying up to date with creating email campaigns that promote my upcoming events to my WiFi guests in a timely manner."

"The ability to understand our customers, and have a way to instantly engage with them, is extremely important to our brand development and strategic marketing efforts."

"The data collected with GoZone allowed us to identify an unexpected pattern in our new location. Analyzing that data led to an operational adjustment which resulted in an increase in revenue."