Location data from your physical location, like footfall, heatmaps, and crowd size.
Behavioral data including new and returning visitor patterns, dwell times, and traffic patterns.
Demographic data such as customer name, age, birthday, gender, hometown.
Digital marketing data such as email addresses and social profiles.
The access to online behavioral data and targeted marketing capabilities has allowed online spaces to reframe the user experience, demanding that physical spaces keep up. Brick-and-mortar locations are forced to find ways to understand and engage with people while they’re visiting to predict behaviors, improve customer experiences, and remarket effectively.
WiFi analytics provides a bridge for businesses trying to close the gap between offline and online visibility into visitor behavior. Whether you’re a retail shop, a two-day music festival, or an entire city, behavior analytics can reveal insights that drive your future performance strategies.
People do not live strictly online or offline. Increasingly, every user journey includes digital and physical experiences. WiFi Analytics helps you close the gap between your digital and physical locations.
Collecting the data is the first step. The next is analyzing that data to reveal insights into your unique traffic trends, behaviors, and preferences, in order to improve physical and digital experiences.
Remembering and sharing a WiFi password is annoying, isn’t it? It’s also a network security risk. Lock down the backend of your business with a Smart WiFi system that includes a captive portal login. All the free WiFi for your customers, none of the risk for you. No more passwords. Ever.
You should receive a text shortly with a link to view a sample Guest Flow.
Take a look at the sample we just sent you, and feel free to reach out if you’d like to learn more.
Create and display custom guest surveys on any splash page of your guest flow. Collect feedback and gather additional data points to create smarter marketing.
Ad Space Integrations is a powerful feature for venues who want to promote products, deals and specials, online shopping, loyalty programs and other signups, or third-party advertisers all on a pre-authenticated Splash Page.
Increase impressions and clicks for advertising opportunities by showcasing AdSpaces before requiring a guest to connect to WiFi.
Have an app that needs more downloads? The URL redirect function will navigate guests to the app store specific to their device as soon as they click on the advertisement/call-to-action button.
No more will guests have to wait to connect to WiFi to reach interactive ads. Ad Space Integrations takes Ads4WiFi smart advertising tools and places it our smart marketing environment powered by Marketing4WiFi.