GoZone Brings Presence Analytics Solution to New Markets
SAINT PETERSBURG, Fla., Nov. 19, 2018 /PRNewswire/ — GoZone WiFi (GoZone), the leading United States-based WiFi analytics, marketing and advertising company, has added three key vendors of enterprise WiFi connectivity to their partner ecosystem. This week’s new integrations with Cambium Networks, Mist Systems, and Ruckus Networks (an ARRIS Company), three leading providers of wireless networking solutions, enable a global market of service providers and network operators to implement GoZone’s powerful analytics platform independent of infrastructure.
Channel partners using Cambium Networks, Mist Systems, and Ruckus Networks’ hardware can now easily implement GoZone’s cloud-based analytics platform, Analytics4WiFi, to capture and analyze comprehensive traffic data at their locations. The robust analytics solution provides real-time reporting including traffic patterns, dwell time, passerby data, visitor behavior, triggered alerts, heatmapping, and geo-targeting. The new hardware integrations allow service providers to utilize a single platform to access the cloud-managed reporting engine.
“GoZone’s new partnerships with Cambium, Mist, and Ruckus offer a single pane of glass for service providers to deploy powerful WiFi analytics in venues, providing deep analytics and refining operations,” says GoZone CEO Todd Myers. “We’re committed to providing seamless solutions, independent of the hardware being used.”
Cambium Networks (Cambium) is a global cloud-managed wireless network vendor providing WiFi and Fixed Wireless Access (FWA) solutions that perform under uniquely demanding conditions. The GoZone and Cambium solution gives enterprise service providers access to detailed wireless traffic insights using Cambium’s cnPilot line of Wi-Fi products along with the Cambium’s cnMaestro™ cloud-based controller platform.
Through partnership with Mist Systems (Mist), the Analytics4WiFi platform can now collect presence data using any of their cloud-managed hardware. Mist Systems is widely known for building the first AI-driven Wireless LAN (WLAN), which makes WiFi predictable, reliable, and measurable. Together, Mist and GoZone deliver enterprise-grade, personalized, and location-based wireless services.
GoZone’s integration with Ruckus Networks (Ruckus) brings detailed presence analytics to WiFi deployments using Ruckus ZoneDirectorTM and vSmartZoneTM (vSZ) equipment. The new integration with Ruckus, an ARRIS company, marks continued partnership between the two connectivity providers, who have an existing integration using GoZone’s WiFi marketing platform. Ruckus provides secure wired and wireless access networks for organizations that place a premium on connectivity and simplicity.
The Cambium, Ruckus, and Mist partnerships are in addition to GoZone’s existing analytics technology ecosystem, including integrations with Aerohive, Cisco Meraki, and Datto. The newest WiFi analytics integrations signify GoZone’s continued commitment to developing hardware neutral platforms for service providers.
GoZone WiFi helps businesses build better customer relationships by using WiFi networks to deliver branded content, provide location analytics, and display advertising. GoZone’s Smart WiFi Suite of products enables WiFi monetization through rich location data, marketing engagements, and third-party sponsorships. With access to detailed presence analytics, brick-and-mortar venues can strategically refine operations, bridging the gap between online and offline business. These analytics power omni-channel marketing messages and brand engagements, well beyond the WiFi network.
View official release here.
