Hotel Marketing Strategy

Are You Using Smart Wi-Fi In Your Hotel Marketing Strategy? You Should Be!

People are seldom without their mobile devices in hand or their laptops nearby these days. That is even more evident if they are away from the office for any amount of time for business. The need to stay connected is greater now than ever before. As a hotel, you can help your customers stay connected to their business while improving your own. That is why you should be using smart Wi-Fi in your hotel marketing strategy.

GoZone Smart WiFi is an excellent addition to your hotel marketing strategy. By using Smart WiFi your guests will sign into your free WiFi service using either their email address or their social media account allowing you to collect your guests’ contact information. You will be able to easily send follow-up surveys regarding their visit or send them social media alerts about specials you are offering. The possibilities are endless.

With our smart WiFi service, you can connect directly to your existing accounts at MailChimp, Constant Contact, and other email marketing companies. This will make implementing your new smart WiFi service even simpler for you. GoZone Smart WiFi can also help you maximize a service you are already offering to your customers.  By selling ad space on your login page to other businesses you could turn your free WiFi service into a revenue generating option.

Another benefit to using smart WiFi in your hotel marketing strategy is the wealth of information you can gather about your customers.  You would be able to track when they sign in and how long they use your service, which would help you see when your busiest times are so that you can target specials such as happy hour deals or valet service during peak hours.  Our system also tracks how often your customers sign in. If a client hasn’t visited in a while you could even send them a “we miss you” email.

Our experts would love to answer any questions you might have about integrating GoZone Smart WiFi into your hotel marketing strategy. Together we can make your great customer service even better.


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Custom Splash Page Builder

A custom splash page helps give a captive portal the branded look it needs to stand out from the crowd and give guests the peace of mind they’re accessing the network associated with the venue they’re visiting.

WiFi Payments and Vouchers

Offer premium guest WiFi access and promote WiFi upgrades with comprehensive payment and voucher modules. Payments can be used to offer guests varying speeds of WiFi access, while vouchers are great for venues that want to utilize a captive portal that also requires a voucher code for WiFi access.
WiFi payments and vouchers

Guest Plans

Venues can now offer multiple levels of guest WiFi access with our Guest Plan feature. Guest Plans are defined by specific upload and download speeds and session time limits. Brick-and-mortar businesses can offer guest WiFi access and promote WiFi upgrades with our new payment and voucher modules.

Versatile Form Builder

Create and display custom guest surveys on any splash page of your guest flow. Collect feedback and gather additional data points to create smarter marketing.

Enhanced Guest Flow

Guest flow gives venues complete control over the guest WiFi experience. Guest flows help keep a visually pleasing captive portal experience by preventing clutter of multiple marketing assets. Keep it simple, or turn your WiFi into a digital billboard.
WiFi splash page with survey social login

Integrated Ad Spaces

Ad Space Integrations is a powerful feature for venues who want to promote products, deals and specials, online shopping, loyalty programs and other signups, or third-party advertisers all on a pre-authenticated Splash Page.

Increase impressions and clicks for advertising opportunities by showcasing AdSpaces before requiring a guest to connect to WiFi.

Have an app that needs more downloads? The URL redirect function will navigate guests to the app store specific to their device as soon as they click on the advertisement/call-to-action button.

No more will guests have to wait to connect to WiFi to reach interactive ads. Ad Space Integrations takes Ads4WiFi smart advertising tools and places it our smart marketing environment powered by Marketing4WiFi.

Hotspot Scheduler

Determine the specific days and times that WiFi is available to guests. Hotspot Scheduler offers smarter WiFi control by allowing venues to run their guest WiFi during business hours.